Google and Meta campaigns built, managed, and optimized. However the spend is set up, my fee and your ad budget stay on separate lines, so you can always see what bought clicks and what paid me.
The short version
I can produce ad creative, and for some businesses that is genuinely enough. But for most industries, footage of your real work outperforms anything I can make from the outside. People can tell when an ad was assembled by someone who has never been on the job.
It does not have to be a production. Phone footage of a real install, a real repair, a real before and after, usually beats polished stock. If we go that route I give you a specific shot list so you are not guessing at what to film.
No, it is a separate service with its own fee. Ads take real ongoing attention, and ad spend is a different kind of money from a monthly fee, so it stays on its own line. Retainer clients get priority and a discount on ads management.
I can, and for a lot of businesses what I produce is enough. But be realistic: most industries perform far better with real video footage of your actual work, your actual crew, your actual results. I will tell you honestly which camp you are in rather than selling you creative that will underperform.
For most industries, video. It does not need to be professionally shot. Phone footage of real jobs usually beats polished stock, because people can tell the difference. I will give you a specific shot list so you are not guessing.
It depends on the setup. Sometimes the spend sits on your own card with Google or Meta. Sometimes it runs through my account and I bill it on to you at cost. We agree which before anything launches. Either way my management fee and your ad spend are itemised separately, so you can always see what bought clicks and what paid me.
Usually both, but rarely at the same time and rarely in that order. Ads buy attention immediately and stop the moment you stop paying. SEO takes months and then keeps working. If you need customers this week, ads. If you are building something that lasts, SEO. If your website cannot convert, neither, and we fix that first.
Yes. Some businesses have job values too low to make paid acquisition work, or a market too small to spend into. I would rather say that on a free call than take a management fee for a year of burning your money.
You get a real opinion on the call whether or not you hire me. No pitch deck, no obligation, and a specific number before you commit to anything.
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